More control over an online store
Integrated the Shopify site with ChatGPT and suppliers, so product information could pull through directly, and enabled the owner to add features and update the site’s design without writing code.
Less time on the jobs that eat your week.
I help business owners and their teams put AI to practical use, starting with the repetitive work they’d like off their plate. We build it, test it together, and make sure it actually saves you time.
What it looks like
From
To
Copying data between spreadsheets
→Information ending up where it belongs, without entering it by hand.
Drowning in customer enquiries
→Reviewing and approving replies instead of writing each one.
Hours spent compiling reports
→Reports arriving in your inbox each week, ready to explore.
Struggling to post regularly
→Turning the material you already have into more content, with less effort.
How it works
1
An introductory chat
A free, 30-minute call to talk about your business, what’s taking up too much time and whether I can help.
You get
A short report of how AI could help
2
Understand your business needs
If there’s a fit, we spend around an hour looking closely at how the work happens today and what an improvement needs to do.
You get
A proposal with a clear scope, fixed price and agreement on what success looks like.
3
Build and test
I build the agreed solution, working with you and the people who’ll use it to test it against real tasks.
You get
A custom solution that fits how you and your team work (see examples).
4
Training and support
I help you get comfortable with the tools starting with the fundamentals where needed, and agree any ongoing support needed.
You get
The skills and confidence to use what we build
Examples
Content that sounds like the brand
Built a content generator used to brainstorm social captions and copy in different styles and formats, consistent with the brand’s tone of voice. The owner chooses what to use and edits it before publishing.
Keeping client projects organised
Designed a client project management system by connecting tools the owner was already using. The system maintains a searchable record of project decisions and generates weekly status updates to the client.
A bit about me
As a business owner, there’s an enlightened feeling when your to-do list gets finished by lunchtime. You’ve got room to think, make progress on something you’ve been putting off, or simply finish at a reasonable hour. You’ve got the additional hire you’ve always wanted but could never afford.
That feeling is what motivated me to start Zen-Ben Solutions.
I’m Ben. I spent eight years in data strategy consulting, helping large businesses use their data better. Much of my job involved understanding how people worked, asking questions and explaining complicated things in a way that helped someone make a decision.
During my time in tech, I became increasingly sceptical of AI and its benefits. The models never ‘got’ it, and their mistakes were visible to clients and annoying to staff.
I left consulting looking to spend less time with technology (one of my businesses makes soap). But I needed momentum, and I couldn’t afford to hire someone for every job I didn’t have the time or skills to do myself.
That brought me back to AI. I used it to design brands, build financial models, create websites, and develop proposals. It helped me move ideas forward that would otherwise have stayed on the to-do list.
I’m still realistic about its limitations. Some things can be delegated with the right checks (admin), some things are great to collaborate on (creativity, decision-making), and others are best left alone (the things that give your business personality and soul).
By being realistic about its limitations and curious about its potential, a middle path emerges. That’s the approach I bring to working with other owners. You bring the knowledge of your business. I help you find practical places to start, build the improvements, and feel comfortable using them. You’ll work directly with me throughout.
I want you to experience that same feeling of having room to breathe, and the confidence to do more with the business you’ve built.
A few practical questions
The introductory call and discovery session are free. At a minimum, you’ll walk away with a clear understanding of how you could be saving time and money. Once we understand what’s needed, I’ll give you a fixed-price proposal before any paid work begins.
No AI experience is needed. You just need to know about your own business.
I start with the tools you already use. If something additional would help, we’ll discuss the cost and agree it before going ahead.
Nothing is automated without your approval, which we build into the workflow. We test it together, so you understand how it works and feel comfortable using it.
I help you get comfortable with the new way of working and check it’s delivering the expected benefits. If you need ongoing support, we’ll agree what that includes and what it costs.
Yes. Sometimes the best solution is to learn to build your own solutions. I offer standalone, hands-on training for owners and teams. We work with examples from your business, covering the fundamentals, checking outputs, and building useful tools or workflows yourselves. Sessions are tailored to your team’s experience and what they want to achieve.
Let’s find you some breathing room.
Book a free, 30-minute chat about your business and what’s taking up too much of your week. You don’t need a plan or any experience with AI - we’ll work out whether there’s a useful place to start.